Reach Australia's most engaged readers
The 50+ demographic controls 46% of disposable income but receives just 5% of ad spend. Morning Post reaches them every morning — over their first coffee.
Request a rate cardWhy the 50+ demographic?
The numbers speak for themselves.
Sponsorship tiers
Three ways to reach Morning Post readers.
Weather Sponsor
Your brand alongside the daily forecast. Every reader sees it, every day. Ideal for home services, insurance, utilities.
Feature Sponsor
A native content block mid-newsletter in story-driven format. Tell your story through a sponsor spotlight readers choose to read.
Section Sponsor
Own an entire section — Events, Health, Community, or Real Estate. Category exclusivity: one business per category, per city.
Why partner with Morning Post?
Category exclusivity
Only one sponsor per category, per city. Your competitors will never appear in the same edition.
6-month minimum
Build real brand familiarity with guaranteed daily placement. No one-off posts.
Multi-city packages
Scale across 6 Australian cities with aligned messaging and local relevance.
Real engagement
These readers open their email. They read. They act. Not impressions — outcomes.
Best sponsor categories
These industries see exceptional results with Morning Post.
Request a rate card
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